Wedding Truths:

“Why do something on your wedding day if it isn't important and doesn't matter to you? Choose only what matters to you, simplify, and allow more time for fun and dancing!” - Brian Kelm

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“All proficient and talented wedding entertainers train, go to workshops, and constantly seek to improve their craft!” - Brian Kelm

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“The style of wedding you choose has nothing to do with “stuff” (gear) and everything about the outcome you are creating/desiring.  More stuff doesn’t guarantee a better outcome. Only a better performance does!” - Brian Kelm

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“All wedding professionals are servants. Whatever it takes to serve, create, and deliver the outcome of your dreams. No talk – all actions, hard work, and proof!” - Brian Kelm

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“The Opening Statement (Welcome) at your wedding reception is one of the most important and biggest opportunities for your entertainment professional to enroll, engage, and express how much love your family & friends have for you! They are perceived as either believable or not by your guests, it’s really that simple!  The more compelling, heartfelt, and conversational this message is, the more comfort guests will have, know what the evening is going to look like, and feel like their involvement and participation is vital to the outcome!” - Brian Kelm

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“A great performance can't be faked or promised with you in mind.  It can only be delivered with consistent action, hard work, and talent.  All of your family and friends can connect, engage, and create an extraordinary experience displaying your unique love story!” - Brian Kelm

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“I am a life-long student of people.  How you behave, act, share, function as a couple & in groups is essential to serving and helping you to the best of my talents & abilities.  You are different and unique than any other couple along with your guests.  I love the relatedness and becoming connected naturally through fun, laughter, and having chemistry!” - Brian Kelm

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"Average or mediocre may be alright when it comes to buying paper towels or napkins. This mindset doesn’t transfer to reserving professionals for your wedding day all that well because these people are not commodity goods. Whether you realize it or not, for things you value most on your wedding day average will not cut it in their performance, level of service, and outcome they will deliver for you! Each professional is different in their age, talent, experience level, passion, and what they are committed to in business!” - Brian Kelm

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“Choosing your wedding entertainment online via a form and email is dangerous and one of the best ways to have the worst experience.  How do you know if there is chemistry, trust, and commitment to you?  The best way to decide on the personality and talent is to gather for a planning session where likability and chemistry will either be there or not!  Remember, you are handing over a live microphone to this person to direct your experience!” - Brian Kelm

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“The investment you make into your entertainment and/or Master of Ceremonies should have nothing to do with how much or little gear they bring. You are paying for their talents, skills and abilities to deliver an outcome that is amazing, one-of-a-kind, and only they can flawlessly pull off. How good or bad an entertainer is has everything to do with how good they are at many things. Not because they have the best gear as these are only tools.” - Brian Kelm

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“Lots of talent, passion, and a professional entertainer committed to your wedding’s outcome combined with gorgeous lighting and beauty will be a one-of-a-kind experience!  WITHOUT a professionally-trained and talented Master of Ceremonies who can DELIVER a performance that matches your desired outcome and vision, all you end up having is a pretty room where guests become bored and leave!” - Brian Kelm

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“Your wedding is a performance environment with hard work, creativity, and lots of time involved in generating! For it to be done well, it needs to be treated that way. There are many pieces to connect, people to align together, and collaboration that needs to be created for the outcome to be truly amazing and one-of-a-kind! Striving for a truly unique and different experience is well worth the investment in time, money, and effort that will never be duplicated!” - Brian Kelm

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“A great deal and a great value for wedding entertainment are two different things. You can have one but not the other. Choose wisely!” - Brian Kelm

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“HOW and WHY a wedding entertainer & Master of Ceremonies serves you the way they do is essential to creating an outcome that matches who you and your family / friends are as people.” - Brian Kelm

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"Wedding professionals who always have you (their customers) on their mind will ALWAYS serve you better" - Brian Kelm

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"Wedding entertainers committed to their talent and craft think YOU and your special day OUTCOME. Those less committed, think SALE and GEAR." - Brian Kelm

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“Average (ordinary) wedding professionals talk about themselves and how great they are.  Those passionate and committed to a higher level of performance are humble and create a blank canvas for every couple they interact with!” - Brian Kelm

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“Whatever your perception of a wedding professional is will determine how much or little you value them, invest in them, and trust them on the biggest day of your life.  Don't expect those you value and invest less in to perform at a level of your top priorities cause they won't and/or can't.” - Brian Kelm

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“Choosing your wedding entertainment online via a form and email is dangerous and one of the best ways to have the worst experience. How do you know if there is chemistry, trust, and commitment to you? The best way to decide on the personality and talent is to gather for a planning session where likability and chemistry will either be there or not! Remember, you are handing a live microphone to this person to direct your experience!” - Brian Kelm

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"Professionals who are serious, on your side of the fence, and invested in you are committed to your success. They give you their all and nothing less! They think different about your wedding and all the possibilities! They perform at a level much higher than anybody will commit to and for that they are worth more in money, value, and what htey are doing to impact you and your families lives forever!" - Brian Kelm

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"Professionals who ask about you truly want to know and begin creating all that is possible from this open space. Would you rather have somebody just do what they always do (average & mediocre) or create a truly authentic experience all coming from what you share and communicate?" - Brian Kelm

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"A warm body or something more? The more of a priority a professional is to you and how much their role matters to your wedding's success, the less just 'ANYBODY' will do. No person is the same, neither are their talents, passion, and definitely not the quality of outcomes they help create or not." - Brian Kelm

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"There is no such thing as 3-4 hours of wedding reception entertainment. Especially if you want it done well and talked about positively for many years! Knowing you personally as a couple, advanced preparation, and rehearsing to get everything just right is the true investment you are paying for. Many more hours are involved than you think!"

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"Gear is just tools period. They are used to generate the outcome. They are not the outcome! For example, a construction company has a radial arm saw. Having this piece of gear doesn't make them successful. The outcome is in the house that they build. An entertainers' tools are no different." - Brian Kelm

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"If your wedding isn't about you, who is it about? Professionals who inspire you, share ideas with you, challenge you, and show you another way are truly on yoru side and want you to succeed in a unique way. Stay away from those who sign the agreement, take your money, and are there in the most basic, monotonous way that is easiest for them and doesn't benefit you." - Brian Kelm

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"When you cut through the beauty of a product or service, ask yourself, ‘Does it impact my wedding experience?’ and ‘Does it pass the litmus test of memorability?’ If not, then it may not be worth the investment.” - Brian Kelm

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"Customization for your wedding entertainment IS NOT picking out some special songs.  This is a lazy answer.  It starts way before that from nothing and created from scratch.  Doing what a vendor always IS NOT special and definitely NOT CUSTOMIZED.  True customization is all about you from concept to reality.  Not a pre-scripted form or process that is easy for them!” - Brian Kelm

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"Top-notch professionals constantly ask themselves, ‘How great do I want to be and what will it take for me to achieve this?’ Whoever you priorities are, invest the extra money to ensure your wedding has an outcome you never knew was possible.” - Brian Kelm

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"Why are some wedding experiences perceived better than others?  It is because of how well-planned, connected, and engaging they are to all your guests." - Brian Kelm

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"It is impossible for a professional to truly help you if you don’t want to be helped.” (ignoring them, not calling back, etc.) - Brian Kelm

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"If a professional (vendor) does more, helps more, and is more for you, then they are worth more." - Brian Kelm

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"Throughout your creative planning process, ask yourself, “If it doesn’t impact my wedding, why I am spending money on it?”  The impact you receive comes in how memorable their contribution is and if they were not involved would the outcome suffer.  The litmus is what your guests share the day after your wedding and who was involved in making this happen for you!" - Brian Kelm

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"Talent, expertise, and passion is an expression of who a professional is and what they are committed to providing you as a customer.” - Brian Kelm

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"Throughout the planning process, what is a professional doing for you?  Are they sharing ideas, insights, showing their expertise consistently, and desire to make your wedding the best it can be?  Or taking your money and not fulfilling on any promises they said they would?” - Brian Kelm

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"What impacts your wedding the most? Once you decide, INVEST your budget in those people!” - Brian Kelm

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"What a service provider DOES for you is all that matters.  It is very easy to promise or commit to something.  It is entirely different to act on it.  Ask yourself, "How do they plan on delivering the results they are committing to?"  If they can't answer honestly, it is safe to say they have no clue.  The talented professional who takes action paints a picture, and helps you create what each piece of your experience will look and feel like!" - Brian Kelm

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"What is a professional worth to you that is committed to understanding you, creating with you, and helping you through every step of the planning process?" - Brian Kelm

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"The first step to creating a unique and truly different wedding experience is how you think about it.  Once you give up that it has to happen a certain way, the door of ideas, possibilities, and creating the unimaginable begins to appear!" - Brian Kelm

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"Wedding leadership is not for those who lack responsibility.  Especially if you want it to be personal, heartfelt, and talked about for many years!  There is so much at stake on your day, don't leave the success in the hands of people you don't trust, has proven results, and is there to serve you throughout!" - Brian Kelm

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"Are you receiving help & expertise or blame & excuses?  A true professional is ALWAYS there for you no matter the time of day.  Somebody NOT committed to serve you provides excuses, stress, and worry. What is having a value-based, honest, and friendly relationship worth to you on the biggest day of your life?" - Brian Kelm

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"Your guests want to be led.  They will do anything for you and participate beyond their comfort zone if the purpose is clear and fun!  A proficient and highly talented Master of Ceremonies has a way of connecting with your audience, collaborating, and inspiring them to play along throughout the whole reception!" - Brian Kelm

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"An average performance is easy, mediocre, lazy, and doesn't change people's lives." - Brian Kelm

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"You deserve to be served in a much better way than mediocre, ordinary, predictable, and minimally-accepted way.  An average entertainment performance has been seen over and over again yet still doesn't stand out and impact guests as one of the best weddings they have been to.  The most proficient professionals are not committed to average at all!  They set the standard by how hard they work, train, charge, and the results they provide to each of their couples & families!  A professional entertainer that strives to set the standard gives you all they got in effort, talent, and expertise!" - Brian Kelm

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"For you (their customer), they are willing to put themselves through grueling hours of acting, theater, vocal skills, speaking, and master of ceremonies training to name a few.  They do this to offer you their best talents, abilities, and results!  Well worth it when the memories are forever!" - Brian Kelm

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"From an entertainment stand point, don't be fooled to believe that your ceremony is JUST lavalier microphones and a few songs.  (These are just tools and nothing more) Without a site visit, some creativity, and a detailed plan of what is happening throughout the service, the microphones used and song choices don't matter." - Brian Kelm

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"Look at all your plans and decisions based on how it relates to your guests by creating the most collaborated, deeply connected, and loving experience!" - Brian Kelm

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"Set aside what a product or service costs for a second to consider what you are receiving.  This is everything and either worth your investment or not.  Just because something is inexpensive doesn't mean that it's good or worth it.  This happens less at higher end items and services.  Consider this: the more you are receiving in time, effort, and expertise (not things), the higher the cost!" - Brian Kelm

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"The amount of hours a professional invests (a little or a lot) in your day doesn't tell the whole story.  What are they doing in the hours you have them reserved?  For any performance-based professional like a Master of Ceremonies, DJ or photographer, take the number of hours needed and multiply that by 3-5x to get the real number of hours invested to generate the desired results!" - Brian Kelm

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"Consider looking at your wedding in terms of who makes the most difference!  Look at each professional as priorities and who you value the most!" - Brian Kelm

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"The amount of money you have to spend on your day is not as important as HOW you spend it.  The more valuable and important the service / professional, the quicker they should be reserved & the more you invest." - Brian Kelm

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"Testimonials are proof of the quality, service, and experience customers have!  The proof is in the customer experience, what other customers have said about them, and the results they provide consistently.  Require that all professionals provide video testimonials as part of making a decision.  Believe the proof of video testimonials, not what they say about themselves.  More proof less talking!" - Brian Kelm

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"How you are served, treated, and the experience you have getting married is tied to your professionals.
+ Are they always trying to help and be proactive?
+ Does it appear like they never stop working?
+ Do they have an endless passion for what they do?
+ Do they care about you?
+ Do they come up with excuses and blame you?
You deserve and should receive amazing service & performance before, on, and after the biggest day of your lives!  No professional is worth the stress, fear, or uncertainty of their commitment ot you as a customer!" - Brian Kelm

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"When deciding on your entertainment, be more concerned with how proficient they are at various skill sets - Master of Ceremonies, music mixing, planning, directing, etc. Just picking 'anybody' cause you perceive everybody to be the same is one of the biggest mistakes you can make.  A masterful entertainer(s) knows how to work a crowd and make them feel amazing! Proficiency is all that matters - that is why you are reserving them.  Not to waste money. Priorities first!" - Brian Kelm

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"Every professional is either in business to serve and help you or themselves.  Trust your gut and don't let discounts or low fees fool you to believe otherwise.  Anybody that approaches you with a list of 'can't dos' stay away from.  As they are clearly more concerned about policies than about working with and serving you - their customer!" - Brian Kelm

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"Extraordinary weddings set the standard for what can be created & the results are generated day-by-day not in a day.  Just like any other production, concert, or event that is important. 'Best wedding ever' is the only option." - Brian Kelm

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"It takes the same amount of time to plan and do the same thing as every other couple (clone).  Or you can create a wedding experience that is different in every way.  What memories do you prefer having on the biggest day of your life?" - Brian Kelm

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"Your guests either feel something or they don't throughout your special day.  The deeper the feelings of love, excitement, and fun all depends on how real and true they are created to be!" - Brian Kelm

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"True, talented professionals have answers & provide help.  Those not so professional, have blame & excuses." - Brian Kelm

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"Are cheap entertainers, dj's, and master of ceremonies really less expensive than ones that cost two-three times as much when the performance, memories, and results last forever?" - Brian Kelm

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"Focus all your efforts on what will make your wedding DIFFERENT and not the same as everybody else." - Brian Kelm

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"Professionals ready to serve, provide consistent value, and give you their all are much more attractive than those that don't!  Who do you trust to help you on the biggest day of your life?" - Brian Kelm

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"Differentiation is key to creating an experience all about you! NOT COMPETING. Spend your time wisely bringing your personalities, interests, and love story to the surface for all your guests to embrace and connect with! Focus on emotion, love, and you win!" - Brian Kelm

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"The most memorable wedding experiences are ones of full guest & professional collaboration, interaction, distinction, and undeniable love!" - Brian Kelm

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"Work with professionals (vendors) who are committed to something bigger than themselves!  Not their bottom line!  Changing people's lives, making a difference, and revealing your love story into the world is as powerful as it gets!  If done properly by a trained talent, your day will NEVER be forgotten by any of your family & friends!" - Brian Kelm

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"Average is basic, predictable, and quickly forgotten. An average performance from your entertainment or any professional will give you average results at the very most. Average will not leave you or your guests saying, 'best wedding ever', 'every wedding should be like this' or impact people's lives.  Guests do remember how deep they were connected, involved, and made a part of your experience! The biggest day of your life deserves much more than average." - Brian Kelm

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"A true professional has no specific job description.  They take the lead and do whatever it takes to make your special day amazing.  With the utmost respect, communication, and collaboration among other people they are working with!" - Brian Kelm

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"Are you creating an experience that works for all guests - heartfelt, involving, and full of deep connection?" - Brian Kelm

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"Choose, reward, and refer professionals committed to a better customer experience.  They never settle for less than their best at the time." - Brian Kelm

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"Gear and pretty lighting will not make your entertainment shine.  It is how well they engage, motivate, and connect with you & your guests that makes all the difference!" - Brian Kelm

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"Nothing is impossible of being created on your wedding day.  The only thing standing in your way are professionals who have the willingness, desire, and talent to remove their comfort zone & be challenged to perform better than they ever have before!" - Brian Kelm

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"The best experiences are ones of collaboration, surprise, and flow.  The closer and deeper connected you, your guests, and professionals are the more memorable it is!" - Brian Kelm

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"You are the stars of your day! All your family and friends will be following your lead & do whatever you ask. Give them the opportunity to participate and be involved in all you are creating. You will end up with a lifetime of positive memories if you do!" - Brian Kelm

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"Lighting, extra gear, and special effects ONLY enhance your reception if everything is going well.  If not, your party is doomed to succeed." - Brian Kelm

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"A true professional (vendor) has the proficiency, talent, and commitment to do the things others are not willing or trained to do." - Brian Kelm

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"Think of your wedding as a full collaborative experience. Parents, ushers, bridal party, you, professionals, and guests are all on the same page. Good rapport, communication, and wanting it to be as easy as possible for everyone to make it unforgettable is priceless! We only get one shot!" - Brian Kelm

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"Thinking 'outside the box' is where your unique once-in-a-lifetime experience begins." - Brian Kelm

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"The days of a professional DJ/Entertainer solely playing music are gone. Anybody can do that...ANYBODY! A professional, talented, and passionate DJ is really not a DJ. They are consultants, students of people, designers, planners, friends, and helpers. Many strive to become a family member of sorts to their customers by how involved they are and much they care!" - Brian Kelm

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Set aside the cost of a product or service to consider:
+ What am I receiving?
+ How much of it I'm receiving?
+ Do I see the value - is it worth it?
+ What results can I expect from investing? - Brian Kelm

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"Don't expect lives to be changed on the biggest day of your life with average talent, service, and results." - Brian Kelm

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"Only work with professionals based on how much they care, how hard they will work for you, and the priceless memories they help create.  These qualities go much deeper than price ever can." - Brian Kelm

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"One of the biggest mistakes you can make is to just pick 'SOMEBODY' when selecting your professionals.  None of us are the same.  We each have different names, education levels, experiences, and abilities.  The difference is...how we help you create your amazing results or not!" - Brian Kelm

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"Packing a dance floor for one song is not difficult. Engaging a group of strangers (your family & friends) to play along, participate all night, and leave as friends is not easy at all!" - Brian Kelm

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"Reserve all your professionals based on how MEMORABLE their contribution is to your special day! The higher their importance, the sooner you reserve and more you invest.  If a product or service doesn't impact or enhance how memorable your wedding will be, invest that money elsewhere." - Brian Kelm

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"The more emotional, loving, and well planned your special day is, the longer it is remembered by ALL your family & friends!" - Brian Kelm

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"They leave nothing behind, give you all their effort, talent, and do everything they can to make your experience unforgettable." - Brian Kelm

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"How your experience is created, the personal touches, surprises, mood, emotion, guest engagement and willingness to play along on & around the dance floor IS the difference." - Brian Kelm

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"ANYBODY can deliver more sound, lights, monograms, and "stuff" for your wedding! This is very easy to do. FEW entertainers can deliver a well-planned, deeply connected, and entertaining experience that is unforgettable for you and all your guests." - Brian Kelm

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"Do not settle for less than you deserve regardless of cost. Only reward and do business with professionals who give you their all." - Brian Kelm

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"Its a simple yes or no. Either the professionals you chose care for you fully, work hard, are committed to giving you the best possible experience, and want the very best for YOU or its all about them." - Brian Kelm

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"Everything a professional (vendor) does is either on your behalf or theirs. How they serve you & take action tells all." - Brian Kelm

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"How deep can the love, connection & involvement among all your guests be felt on wedding day?" - Brian Kelm

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